“There is something about a luxury brand that makes it a luxurious experience. Sometimes it’s the look and feel, the beautiful advertising, the texture, a pretty font, the service your receive, the money you pay - and sometimes it’s a little bit of everything. Many times, it’s an experience you can’t quite put your finger on but you know it was special.”
When I started Aaron B Duke, I branded and marketed myself as a luxury lifestyle design and architectural coordination studio. But what does that mean?
For me, it is offering design solutions that elevate and enhance the quality of life for my clients. I am helping them create a luxury experience in their home; art, furniture, textiles, rugs, accessories, lighting, interior architecture, space planning, finishes, etc.
Each element holds function, every item should have a specific place in the creation of luxury. I truly want to give each client a tailor made design fashioned only for their desires. These spaces are created to become their trademark. It will tell their story for years to come.
When I was younger, I had the experience of working for the luxury retailer Neiman Marcus. Over ten years later, I collaborated on the design of a New York residence for the former CEO of Neiman Marcus and his wife. These two experiences taught me a great deal about serving clients and creating a luxury experience throughout the design process.
I also looked to my experiences when purchasing luxury goods. What were the things that were important to me when buying something? Reflecting on the service I received when visiting a hotel, restaurant, spa, or any other luxury experience, I noted the service I received. What did they do to make me feel special? What details and special considerations did they make? How did they make me feel as though I was the most important person at the time? I took inventory in all these items have incorporated them into the service I provide for my clients.
Lastly, I wanted to bring value to the goods and services that luxury clients expect. That being said, the best things in life aren’t free.
If you are ready to experience the ultimate in luxury experience, please call Aaron B Duke
(310) 753-8833 to schedule a consultation now.